Honesta is Portuguese for honest, and that honesty has everything to do with the material in which the Honesta tableware collection was made. “I want to show red-baking clay in the most honest way and hide as little as possible,” says designer Alex Gabriels. “Clay is a beautiful material, so this tableware collection is a tribute to that natural red-baking clay. The special thing about this type of clay is that it contains a significant amount of grog, baked clay that has been finely ground and which gives the clay its typical coarse texture, its somewhat brutal character. On the inside, all objects are finished with glaze, for hygienic reasons. All prototypes I made myself on the potter’s wheel. The items as they will end up in the stores will also be manually finished on the turntable."